New Ebook: 101 Espresso Tales


The brand new e-book takes the reader on a journey by the lives of espresso folks all over the world. 


Photographs courtesy of I’M NOT A BARISTA 

The I’M NOT A BARISTA workforce is again with yet one more thrilling venture: publishing a e-book, titled 101 Espresso Tales. This e-book options 101 tales from each nook of the espresso business and was launched on Kickstarter on October 11.  All earnings from the brand new tome will go to the I’M NOT A BARISTA interns, volunteers, designers, and occasional folks in want. Right now at Barista Journal On-line, we’re having a look inside this fascinating e-book and what it means for the espresso business. 

Empowering Espresso Folks

Since its founding in 2019, I’M NOT A BARISTA’s aim has been to empower the folks behind the cup. In 2020, they began amassing espresso tales from everywhere in the world and sharing them on their web site and social media. The brand new e-book, 101 Espresso Tales, is supposed to succeed in an even bigger viewers and convey larger consciousness to each the nice and unhealthy sides of the espresso business. 

Quotes from coffee people in the book. "I am pursuing a career in data science and hope to use the skills I obtain and refine for good in the coffee sector someday." "Let's make coffee more of a community and less of a commodity." "For me, coffee is a matter of respect. It connects people. The coffee community inspires me every day." "I started researching and meeting a lot of people and getting more information from women in the industry. I realized that from the year 1993 up to now, very few of us women even attend competitions."
The e-book options the tales of 101 folks within the espresso business.

Through the years the workforce has collected, featured, and printed greater than 170 espresso tales from a number of nations throughout the globe. With this e-book, they hope to underscore the injustices within the espresso business; they wish to present shoppers that espresso is just not espresso with out the tens of millions of individuals behind each cup. 

A Look Inside 101 Espresso Tales

The 101 tales collected within the e-book come from folks in numerous elements of the espresso business. These featured embody espresso farmers in South America and Africa, roasters in Europe, baristas in the US, international espresso shoppers, and residential brewers. These tales are grouped collectively primarily based on widespread themes, with every having a minimal of two pages.  

A person sits in bed with a coffee mug, reading a copy of the book. The sheets are off-white. The reader wears a brown sweater. The photo is from above so we don't see the reader's face.
The e-book accommodates over 300 pages stuffed with wealthy content material and no adverts.

Photos and illustrations are included all through 101 Espresso Tales to create a visually beautiful expertise. Every story comes with a QR code that may be scanned so the person can take heed to an audio model of the story. What’s extra, the e-book is sectioned primarily based on the hashtag algorithm, the place content material is organized by comparable key phrases. 

A stack of 101 Coffee Stories books. They have a yellow cover, and the number 101 is spelled out in coffee beans and cherries.
Proceeds from the e-book will go to espresso folks in want and the interns, designers, and volunteers at I’M NOT A BARISTA.

The I’M NOT A BARISTA workforce is broadly recognized for posting espresso tales on their Instagram account; utilizing the hashtag algorithm to part the content material is an revolutionary concept that brings social media and conventional print collectively. 

Kickstarter venture backers may also select an add-on possibility that features a particular version of the Espresso Wristbands by the espresso neighborhood, an I’M NOT A BARISTA enamel pin, or bookmarks designed by espresso artists. The workforce hopes to finally have this e-book on the cabinets of native espresso outlets so espresso lovers can be taught extra concerning the business and the folks behind it. If you happen to want to again this significant venture, head to the Kickstarter web page here

The front cover of 101 Coffee Stories.
101 Espresso Tales is presently looking for backers on Kickstarter.

Vasileia Fanarioti (she/her) is a senior on-line correspondent for Barista Magazine, and a contract copywriter and editor with a major focus on the coffee niche. She has additionally been a volunteer copywriter for the I’M NOT A BARISTA NPO, offering content material to assist educate folks about baristas and their work. You possibly can observe her adventures at

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